It’s a natural reflex to turn away from things that make us feel uncomfortable. Sometimes it’s an appropriate response, but there are times when it would be more helpful to do something counter-intuitive by turning towards the thing we would avoid.
This is certainly the case with something that keeps recurring. As they say, “If you do what you always did you’ll get what you always got”, a recurring irritant might best be dealt with by breaking a pattern and embracing (figuratively), the annoyance.
It is often at that point that the thing feared loses it’s power over us.