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Good news for those of us who go to the cinema too enjoy movies! Researchers at Cologne University have found that eating popcorn while watching commercials inhibits people’s ability to remember the brand names of the advertisers.

Let’s hope cinema chains pick up and act on this. It may be a long wait though. Most decisions where common sense is in competition with commercial interests are non-starters.

In the meantime, it got me thinking about training where people eat during the session. Specifically, if eating while watching visuals stops us retaining new information, are those Lunch and Learns that I’m asked to do more and more often a waste of time?

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Personal Calvary, and Chocolate

There are two types of people in the world, I’ve been told; those that can eat a bar of chocolate one piece at a time, and those who don’t even bother trying. The latter group have no brakes, and ‘sharing’ isn’t in their vocabulary (should that be vocadbury?*). There are two types when it comes […]

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How to Adjust to Change

adjust to change

Resisting change is not only a waste of time, it also makes it harder to deal with. Following advice from other people is probably not the right way to go either (you can still read this though).

Change can be difficult, but it needn’t be as big a problem as we often make it.

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How to be more Resilient

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Understand the steps to resilience and you can develop the ability to cope with problems and setbacks with less stress and more confidence.
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